Linchpins are Unreasonable, too

11/16/2010

Linchpins are Unreasonable, too

Linchpins are indispensable. I believe a linchpin must be "unreasonable", too. And you have to create an "unreasonable" product or service.

The book, "The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World", drove home the point. I was so impressed that I gave the book away. I JUST had to pass it on in the Seth Godin's tradition. (Seth, what are we going to do with Kindle books?)

Muhammad Yunus is a linchpin just like Steve Jobs and Sir Richard Branson.

Seth's Blog: Unreasonable.

All that succeeds is the unreasonable.

You can get my attention if your product is unreasonably well designed, if your preparation is unreasonably over the top, if your customer service is unreasonably attentive and generous and honest. You can earn my business or my recommendation if the build quality is unreasonable for the intended use, if the pricing is unreasonably low or if the experience is unreasonably over-the-top irresistible given the competition.

Nov 16, 2010 11:29:01 AM | Blogs, Books, Poverty

The comments to this entry are closed.

Is There A Polio Booster? This polio outbreak is alarming! It's atypical. Normally, it attacks children and mostly causes paralysis. This polio outbreaks is affecting more males, more adults, and is more deadly. That's scary! I hope my doctor can give me a polio booster before January. Congo Republic Declares Polio Emergency - NYTimes.com. An explosive outbreak of polio is taking place in the Congo Republic, with 201 cases of paralysis found in two weeks and 104 deaths, the World Health Organization said Tuesday. The government in Brazzaville, the nation’s capital, has declared an emergency and announced plans to vaccinate the entire population with oral...

Or Maybe It's Because SHENPA OR NOT!! I'M SCRATCHING THE ITCH! I don't see the big deal of over TSA's body scanners. Or maybe it's because I am man. Someone touching "my junk" or me showing my junk would not upset me. Or maybe it's because I have lived in Europe where nudity is not a big deal. I have sat in co-ed sauna fully naked and the killing heat was the only thing on my mind. Or maybe it's because I flew a Pan Am flight from Germany just months before Pan Am Flight 103 was bombed out of the sky. Or maybe...